Green Tick Verification Badge: What It Is and How to Get It

The green tick badge is a verified badge on WhatsApp that appears next to your business name in the chat header, indicating that your business has been verified as an authentic, notable brand by WhatsApp. This badge enhances your brand's credibility and trustworthiness.

How to Get the Green Tick Badge:

1. Meet WhatsApp’s Eligibility Criteria:

   • The green tick badge is reserved for brands that are well-known and have a strong presence or recognition in their industry. Small businesses or those without a significant public presence may not be eligible.

   • The business must not be in a restricted or prohibited category (e.g., gambling, adult content, illegal services).

2. Verify Your Facebook Business Account:

   • Ensure your Facebook Business Manager account is verified. This is a mandatory step before you can apply for the green tick badge. To verify:

     • Go to your Facebook Business Manager settings.

     • Under “Security Center,” submit the necessary documents for verification (e.g., business license, utility bills, or tax documents).

     • Wait for Facebook to approve your verification.

3. Apply for the Green Tick Badge

4. Ensure High-Quality Messaging Practices:

   • WhatsApp evaluates your account based on the quality of messages you send and the engagement levels. Make sure your messaging practices comply with WhatsApp’s policies:

     • Avoid spamming customers or sending unsolicited messages.

     • Use personalized and relevant templates that encourage positive customer interaction.

   • Maintaining high template quality and a good account status improves your chances of receiving the green tick badge.

5. Provide Proof of Business Notability:

   • As part of the verification process, WhatsApp may require proof of your business's public presence. This could include:

     • Media coverage, significant social media presence, or any other material showing your business is well-known.

     • Additional information demonstrating your business’s impact or influence in your industry.

6. Await Approval:

   • The review and approval process may take time, depending on WhatsApp’s evaluation criteria. Your API provider will notify you of the outcome.

Note: The green tick badge does not guarantee higher messaging limits or additional API features; it only serves as a mark of authenticity.

By following these steps and working closely with your WhatsApp API provider, you can increase your chances of obtaining the green tick verification badge and boosting your business’s credibility on WhatsApp.